In the normal course of business, things slip through the cracks. Sometimes those “things” are your prospects:
- An appointment needed to be moved, but it was never rescheduled.
- You met someone at a networking event who said, “We should get together,” but an appointment was never set.
- Someone requested information, but you couldn’t immediately get them on the phone and they were forgotten.
- You were given a referral, but after a couple of unsuccessful attempts to contact them, they, too, were forgotten.
Once you’ve identified the ones who got away, commit to contacting them within the next week.
Whatever it takes --- a phone call, an e-mail, or a knock on the door --- make the contact and qualify them and schedule an appointment or disqualify them and ask for a referral.
© Sandler Systems, Inc. All rights reserved.
Jeremy Rawitz
347-385-8500
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